ServiceCPQ
Industries·Medical Equipment

Quote medical devices and surgical kits with compliance built in.

Medical device sales teams lose deals to slow quoting, wrong kit configurations, and compliance documentation that isn't ready when the customer asks. ServiceCPQ handles configure-price-quote for medical devices, surgical kits, and hospital equipment — with CE, FDA, and MDR compliance flags embedded in the configuration logic.

app.servicecpq.com
ServiceCPQ medical equipment command centre showing device alerts, compliance status and field service queue
The real problem

Medical device CPQ is different. Generic platforms don't handle it.

Standard CPQ platforms were built for industrial products or software subscriptions. Medical devices have regulatory compliance embedded in the configuration, kit and tray assembly logic, multi-tier hospital channel pricing, and clinical evidence requirements at the quote stage. None of that is handled out of the box by generic quoting tools.

01

Compliance not embedded in configuration

Sales reps configure a kit only to discover the regulatory issue at submission. CE marks, FDA clearance and MDR classification need to be in the configuration rules — not a manual checklist at the end.

02

Surgical kit and tray CPQ is unstructured

Kit configuration is manual spreadsheet work. Components change per procedure type, sterility level and hospital preference. No CPQ platform handles kit assembly logic with regulatory tags per line item.

03

Hospital, GPO and distributor pricing is fragmented

Hospital systems have GPO contracts. Distributors have their own tiers. Direct channel has a different price book. Managing these in one quote without a multi-portal architecture creates pricing errors and compliance risk.

04

Service contract quoting is disconnected from device

Capital medical equipment (imaging, diagnostics, surgical robotics) requires service contracts, warranty packages and preventive maintenance programmes. Quoted separately from the device, this loses bundling revenue and margin.

What ServiceCPQ covers

Every medical device quoting scenario. One platform.

Medical device and healthcare CPQ spans capital equipment, consumables, surgical kits, and service contracts. ServiceCPQ handles all four from a unified product and compliance object.

Capital Equipment CPQ

Configure imaging systems, diagnostic equipment, surgical robots and hospital infrastructure. CTO and MTO modes, compliance flags, and service contract bundling at the quote stage.

Surgical Kit & Tray CPQ

Procedure-based kit configuration. Select components by procedure, sterility level and hospital preference. Compliance tags per line item. UDI traceability across the full kit BOM.

Consumables & Supplies CPQ

Ongoing consumables, reagents, disposables and procedure packs. Multi-tier pricing across hospital systems, GPO contracts and distributor channels. Repeat order configuration and contract pricing.

Surgical kit configurator

Configure a surgical kit by procedure. Compliance checked line by line.

The surgical kit configurator selects components by procedure type, patient profile, and sterility requirement — with CE/FDA compliance status and UDI reference on every line item. Hospital-specific preference lists are applied automatically.

Procedure-based configuration logic

Select the procedure type and patient profile — the configurator populates the kit from procedure-specific component lists, not a blank pick list.

Compliance status per line item

Each BOM line carries CE mark, FDA clearance and MDR classification. Non-compliant combinations are blocked before the quote is generated.

Hospital preference list integration

Apply a hospital's preferred instrument brands and specifications as a filter layer over the base configuration. One kit template, many hospital-specific variants.

UDI and IFU auto-attached to quote

Unique Device Identifiers and instructions-for-use documents are automatically attached to the quote output. No manual compliance document assembly.

servicecpq — surgical kit configurator
Procedure type
Laparoscopic cholecystectomyHip arthroplastyCardiac bypass
Sterility requirement
Steam autoclaveGamma irradiationSingle-use / sterile pack
Kit BOM — compliance verified5 lines
LX-CAP-TC4M-55mm trocar, bladed tip×3CE
LX-CAP-TC4M-1010mm trocar, optical entry×1CE
LX-CAP-GRAS-AAtraumatic grasper 5mm×2FDA
LX-CLIP-APP-10Clip applicator 10mm medium×1CE
LX-IRR-SET-LIrrigation/suction set 5mm×1CE
€2,840
per kit · hospital contract pricing
5/5 ✓
IFU auto-attached
Platform capabilities

Built for medical device sales. Not adapted from it.

Every capability in ServiceCPQ for medical devices was designed around the regulatory, channel, and configuration complexity that generic CPQ platforms paper over.

Compliance-embedded configuration

CE, FDA, MDR and ISO compliance status embedded in configuration rules. Non-compliant combinations blocked. Compliance pack auto-generated with every quote.

Surgical kit & tray builder

Procedure-driven kit configuration with component-level compliance flags, UDI tracking, sterility classification and hospital preference list overlay.

Multi-portal architecture

Separate quoting portals for hospital procurement, GPO members, distributors and direct clients. Different price books, access controls and compliance requirements per portal.

GPO & contract pricing

Vizient, Premier, Healthtrust and custom GPO contract pricing applied automatically based on the buying entity. Contract eligibility verified at quote time.

AI parts & device matching

NLP-driven device and component matching. Cross-reference across catalogues, equivalent product numbers and superseded product numbers.

IFU & technical doc attach

Instructions for use, declaration of conformity, and clinical evidence documents auto-attached to the quote based on the configured device and market destination.

Capital equipment lifecycle

Equipment quote chains into service contract, preventive maintenance, and warranty at handover. Full asset lifecycle object from first sale to end of service.

Multi-market & multi-currency

Different compliance requirements per market destination — EU MDR, US FDA. Multi-currency price books with market-specific regulatory configuration rules.

Channel architecture

Four portals. One platform.

Medical device distribution is multi-tier — direct sales, national distributors, regional dealers, and hospital procurement all need different quoting experiences. ServiceCPQ’s multi-portal architecture serves all four from one product and compliance master.

Portal 01
Hospital & IDN Procurement

Hospital systems and integrated delivery networks quote against their specific contract pricing, with compliance documentation and clinical evidence attached automatically.

→  IDN and hospital-specific pricing
→  GPO contract eligibility check
→  Compliance pack per quote
→  Multi-site order consolidation
Portal 02
Distributor Portal

National and regional distributors configure, price and quote independently. Tiered distributor pricing, territory and access controls, sub-distributor management.

→  Distributor price tiers and margins
→  Territory and access controls
→  Quote-to-order submission
→  Inventory visibility integration
Portal 03
Clinical Sales Rep Portal

Field reps quote at the bedside or in theatre using mobile-optimised configurations. Approval workflow for non-standard pricing. Quote history and follow-up tracking.

→  Mobile-optimised configuration
→  Custom pricing approval workflow
→  Account and opportunity tracking
→  Clinical evidence library access
Portal 04
Direct & eCommerce

Direct-to-hospital and online ordering with self-service configuration, real-time compliance status, and order submission without a sales rep in the loop.

→  Self-service configuration
→  Real-time compliance status
→  Registered user account pricing
→  Order confirmation and tracking
Regulatory compliance

Compliance isn’t a checklist. It’s embedded in the configuration.

Every device in your catalogue carries its regulatory attributes — CE class, FDA clearance number, MDR risk classification, UDI. The CPQ configuration logic uses these attributes to prevent non-compliant quotes from ever being generated.

Market-destination rules enforce the right compliance framework automatically. Quoting a device for the EU market triggers MDR rules; quoting for the US triggers FDA classification checks. Your sales team doesn’t need to know the difference.

CE MDR
EU Medical Device Regulation

MDR 2017/745 and IVDR 2017/746 compliance embedded in device classification. Risk class I-III configuration rules. DoC auto-generated per market destination.

FDA 510(k)
FDA Device Classification

Class I, II, III classification attributes on every device. 510(k) clearance numbers attached to quote lines. PMA requirements flagged for Class III configurations.

ISO 13485
Quality Management System

ISO 13485 QMS certification status tracked per manufacturer. Certificate validity and scope displayed at quote stage and attached to compliance pack.

UDI
Unique Device Identification

UDI-DI and UDI-PI attributes on every line item in the BOM. Traceability across kit assembly, distribution and patient use.

Competitive positioning

ServiceCPQ vs generic CPQ for medical devices

Generic CPQ platforms require extensive custom configuration to handle medical device compliance, kit assembly, and multi-portal channel requirements. ServiceCPQ handles these natively.

CapabilitySalesforce CPQ / SAP CPQ / GenericServiceCPQ
CE/FDA/MDR compliance in configuration logic
Requires custom fields and manual validation rules
Native compliance attributes embedded in product and config objects
Surgical kit and tray CPQ
No procedure-based kit assembly logic out of the box
Procedure-based kit configurator with compliance per line item
Multi-portal architecture
Possible with multiple licence tiers and custom portal build
Native 4-portal architecture, different pricing and compliance rules per portal
GPO contract pricing auto-applied
Requires CRM integration and custom pricing waterfall build
GPO contract eligibility checked and pricing applied at configuration
IFU and compliance doc auto-attach
Manual document management, not tied to product configuration
Documents auto-attached based on device, market and regulatory class
UDI traceability across kit BOM
No native UDI object or kit-level traceability
UDI-DI and UDI-PI on every BOM line, kit and assembly level
Service contract from device quote
Requires separate service cloud or field service integration
Service contract, PM programme and warranty bundled at quote stage
Deployment timeline
12–24 months with medical device customisation
Pilot scoped to your device family and channel
Device coverage

Every category of medical device and healthcare equipment.

Surgical instrumentsSurgical roboticsLaparoscopic equipmentDiagnostic imagingIn-vitro diagnostics (IVD)Orthopaedic implantsCardiovascular devicesWound care & dressingsSingle-use procedure packsHospital infrastructurePatient monitoringInfusion & drug deliverySterilisation equipmentDental equipment & suppliesRehabilitation & mobilityOphthalmology devicesEndoscopy systemsPoint-of-care diagnostics

In final commercial evaluation for conversational field service with a leading medical equipment manufacturer, and invited to submit a formal RFP by a US surgical-equipment manufacturer after an initial evaluation.

Related solutions

Quote medical devices with compliance, not paperwork.

Start with a pilot